Of course, here's the thing ... I don't know what charity to send the money to.
So I'm going to leave it up to the readership. You, whose hard-earned money will be going toward these products and, through them, to the charity, should be the ones who choose which veterans' charity it is that should benefit from this program.
Below is a list of several veteran support charities in a survey. Place your vote there. This list of charities was assembled with only two guidelines: they could not have received an F rating from Military-Money-Matters.com, who assembled a list of vets' charities and rated them based on how much money from donations went to the charities; and they had to support all branches of the military, not just one or two.
Place your vote, then make your contribution! You'll be helping a great cause, doing your good deed of the day, and receiving some really cool stuff in return.